TELEVISION ADVERTISING

                                               TELEVISION ADVERTISING 


TA - Television advertisement is a span of television programming produced and paid for by an organization. Television advertisement conveys a message promoting and aiming to market any product or service. Advertisers and marketers may refer to television commercials as TVCs.


                                         


         


Major categories of Television Advertising includes -

  1. Spokesperson

  2. Demonstration

  3. Problem - solution

  4. Infomercials


Advantages of Television Advertisement includes -

  1. It reaches large audiences

  2. Viewers spend more time with television

  3. TV attracts loyal viewers

  4. Television and online work together

  5. Ad formats adapt to improve viewing experience

  6. Tv advertisements can be affordable


                    


For an advertiser broadcast television is still an effective way to reach a large number of people. With 99% of homes having access to broadcast channels you can target your advertisement to run during specific programs, to certain age groups and within a specific Designated market area.



It is a source of income for the firm. Firms therefore strategize and know when and where they should advertise. Youths on the other hand need to be well informed about products and its effects in the adverts  for such communications to be considered complete. 



Drop Your Views regarding TV AD Below, in the comment section.

                                         

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