WEBSITE PLANNING AND CREATION

        WEBSITE PLANNING AND CREATION 


Website planning and creation is defined as understanding websites, domain names and domain extensions. Web servers and amp ; web hosting. Defining objectives / pages on your website. Also you can put that objective in micro and macro activities. 


                                     


A website is a set of related web pages served from a single web domain. One needs to have a website to have an online presence and do online branding.


How important is planning in creating a website ?

  • These initial planning and strategy phases allow the web team to uncover your needs, brand information, audience demographics, and the core purpose of the site in order to  build a solid foundation upon which the sites look and feel can be applied.

  • The importance of a website for marketing extends to every aspect of your digital marketing strategy. The website serves as that home base where you can send customers when they want to make a purchase or learn more about a particular product or service you offer. 

Steps to create a successful business website-

  1. Determine the primary purpose of the website

  2. Decide your domain name

  3. Choose a web host

  4. Build your pages

  5. Set up your payment system

  6. Test and publish your website 

  7. Market your website on social media

  8. Invest in Search Engine Optimization

  9. Maintain your site



Healthy process to create and plan a successful business website. 

It is very effective for maintaining a website and growing your business well.


Put down your thoughts regarding Website planning and creation in the comment section provided. 

Comments

Post a Comment

Popular posts from this blog

ARTIFICIAL INTELLIGENCE IN DIGITAL MARKETING

Image
                    ARTIFICIAL INTELLIGENCE IN DIGITAL MARKETING  AI - Artificial Intelligence is transforming customer facing services for digital marketers by increasing efficiency and optimizing user experience. Best and common example of AI across the web is the use of chatbots to provide customer services to users . While everyone else is asleep, let your chatbot work for you.  With the help of Artificial Technology, marketers can spot micro trends and even predict trends. Then can they make strategic decisions? As a result, brands can reduce digital advertising waste and ensure that their spend delivers the best possible results. Use of AI in marketing - To make automated decisions based on - Data collection Data Analysis Additional observations of audience or economic trends that may impact marketing efforts.      2. AI is often used in marketing efforts where speed is essential. Benefits of AI in Digital Marketing - AI can hyper personalize the customer experience by analyzing
Read more

SALES FUNNEL

Image
     SALES FUNNEL  A sales funnel is a model for visualizing every stage in the customer journey, from the time prospective customers learn about a brand to the moment they make a purchase. It allows you to bring your potential customers one step closer to your offer and a buying decision through a series of marketing actions like automated emails, videos articles and landing pages that will do the selling for you. Having a visible sales funnel helps a team monitor the progress of their efforts and gives them an accurate picture of what needs to happen to boost the company’s revenue.  Improving sales results means more money for the company and for the representatives who earn a commission. How to Build a Sales Funnel Fast ? Analyze your audience’s behavior Capture your audience's attention Build a landing page Create an email drip campaign Keep in touch Stages of the sales funnel - Awareness Interest and evaluation Desire Action Re engagement Steps of sales process includes - Pros
Read more

TECHNICAL MARKETING

Image
        TECHNICAL MARKETING  Technical marketing is marketing that focuses on the key specifications and features of a product. It is generally used when a basic and general overview of a product wouldn’t impress the target market.  Role of Technical Marketing - Technical marketing engineers contribute their technical knowledge to marketing campaigns and products They collaborate with sales teams to develop marketing materials, provide sales teams and clients with technical product support and participate in product demonstrations. Technical Marketing skills includes - SEO SEM PPC SMM Email marketing UX Design Data visualization CRO CRM CMS tools 10 ways of successful Technical Marketing are -  Create a successful marketing plan  Position on brand your company creatively and carefully Holistically evaluate your website to maximize your future time and spend Show your products or services in practice with compelling case studies Offer the technical data your customers need Engage with y
Read more